Der White’s 356 Porsche

Sales and Technical Literature

 

FROM MY REVIEWS IN THE 356 REGISTRY:

Charlie White’s 356 Porsche Sales & Technical Literature – is now available.  Published in 345 color pages Charlie expands upon the Miller & Merritt Porsche Brochures & Sales Literature 48-65, even referencing the M&M page number designations for the different brochures.  However for your $129.00, you not only get full color sales literature, but expanded information including technical manuals (workshop, parts, owner’s), other literature (color charts, price lists, ads not in M&M, some factory, some supplier or even dealer ads), accessory catalogs, tool kits descriptions with photographs, first 30 Christophorus covers (in color), Christophorus coins, Blaupunkt radio date codes, and the Chrysler Corporation photographic study of the 1953 Porsche 356. 


And fakes – listed are which brochures have been faked and help in avoiding being burned.  Clearly a must have book.  Charley provides lists of recent brochure sales prices (though he also explains prices are rising) and a list of known fakes.  I have a quibble calling clearly identified reproductions, marked Automobile Literature International RPI 2030 or Faksimile 199 and  Arckiv Verlag.  Braunschweig, as fakes.  Two apparent clues are the lack of yellow aging and the lack of crispness.  Unfortunately, the ads reproduced lack precisely the same sharpness, as do the fakes – for the same reason, both were scanned.


Nowhere else will you find twenty color pages devoted to Blaupunkt 356 radios.  Included is the distillation of just which Blaupunkt models were available in which 356s and the codes to date the radios by serial number. Charlie provides an explanation of bands, including the difference between early European and the expanded Blaupunkt American FM band.  Finally, he stakes his position in print of the all-consuming 356TALK controversy on whether late factory supplied radios actually had green numerals.


You might ask whether you still need the Miller & Merritt Porsche Brochures & Sales Literature 48-65?  The short answer is yes.  Not all of the M&M brochures are reproduced.  Frequently they are reproduced two to a page.  Susan & Richard used extremely high quality photographic reproduction, and on the latest edition, very high paper.  The result is, the M&M brochure reprints can actually be read, frequently not the case in Charlie White’s 356 Porsche Sales & Technical Literature.  Thus M&M is still the resource.  Clearly you need both.


356 Porsche Sales & Technical Literature is not inexpensive, but is still a bargain at $129.00.  In order to shave costs, Charlie accepted the risk and cost of self-publishing.  Nowhere else will you find more obscure but useful information.  Charlie White has made a huge contribution and this book should join the other basic, required books on you Porsche bookshelf.

 



 
 
 
 
 
 
 

OUT OF PRINT -- NO LONGER AVAILABLE AT BLOCKS BOOKS